Course curriculum

  • 1

    Welcome to the course!

    • Start here!

    • A Message From Andrea

    • How To Use This Course

    • Before we begin can you answer three quick questions...
  • 2

    Kickoff Call

    • Kick Off Call Via Zoom Webinar - Monday March 14 - 5 p.m. eastern (Toronto/New York), 2 p.m. pacific (Vancouver/Los Angeles)

    • Information for joining the Live Zoom Call

    • Week One Topics and Planner

    • How to Shoot Video Without a Tripod

    • Replay of the Kick-Off Zoom Call - Tips for Surviving Your First Week of Going Live
  • 3

    Week 1 Getting Comfortable on Camera

    • Lesson 1 - Three Types of Videos You Need to Share

    • Lesson 2 - Introduce Yourself

    • Lesson 3 - Go Behind the Scenes

    • Lesson 4 - Share Your Favourite Business Book
  • 4

    Week 2 Q&A Call via Zoom

    • Week 2 Q&A Call Via Zoom Webinar - Monday March 21, 2022 5pm eastern (Toronto/New York)

    • Week Two - Perfecting Your Message - notes page

    • December 6 Zoom Call Replay
  • 5

    Week 2 - Perfecting Your Message

    • Lesson 6 - What it's like to work with you

    • Lesson 7 - Teach Us Something

    • Lesson 8 - Share a Hobby or Passion

    • Lesson 9 - Tell a story about an award, certificate you achieved
  • 6

    Week 3 Q&A Call Via Zoom

    • Week 3 Q&A Call Via Zoom Webinar - Monday March 28th, 5pm eastern (Toronto/New York)

    • Week Three Topics and Planner

    • Strategies for Getting More Viewers

    • December 13th Zoom Call Replay
  • 7

    Week 3 Getting More Viewers

    • Lesson 11 - Your Origin Story or Why did you start your business?

    • Lesson 11B - Getting More Viewers: How to Find People to Follow

    • Lesson 12 - teach us something

    • Lesson 12B Getting More Viewers: Hashtags

    • Lesson 13 - Talk about a movie/tv show you LOVED

    • Lesson 13B Getting More Viewers: Like & Comment on Followers’ Posts

    • Lesson 14 Growth Strategy - Comment on recent Hashtags

    • Lesson 15 - Answer a common question about your industry

    • Growth Strategy - Announce Your Videos In Advance

    • Growth Strategy - Share Your Video to Stories

    • Growth Strategy - Reshare old IGTV videos to your Stories
  • 8

    Week 4 Q&A Call Via Zoom

    • Week 4 BONUS Training with John Ferrara Via Zoom Webinar - Monday April 4th, 2022, 5pm eastern (Toronto/New York)

    • Week Four Topics and Planner

    • Replay of April 4th 2022 Zoom Meeting
  • 9

    Week 4 Using Video to Convert

    • Lesson 16 - Take a stand - on something in your business

    • Lesson 17 - teach us something

    • Lesson 18 - What Work-Life Balance Looks Like For You

    • Lesson 18 - Edit video for repurposing

    • Lesson 19 - Before & After - tell a story about how someone was before they hired you and how you solved their problem/made their life better

    • Lesson 20 - Re-introduce yourself

    • Lesson 20 Editing Video Using the ActionDirector App on My Phone

    • Lesson 20 - Simple editing on Your Desktop Computer
  • 10

    Final Wrap Up & Q&A

    • Wrap Up Call & Final Q&A